Pick Your Colour
Pick Your Charity
Every colour tells a story. With each shirt you purchase, you’re not only adding vibrant style to your wardrobe but also making a direct impact. Each color in our collection represents one of eight incredible charities, dedicated to causes from wildlife conservation to child education and mental health support. Simply choose the color of the cause that speaks to you, and we’ll make a donation on your behalf to help fund their vital work.
RED
Endangered Wildlife Trust
The Endangered Wildlife Trust (EWT) is a pioneering conservation organization committed to safeguarding South Africa’s most vulnerable species and ecosystems. Founded in 1973, EWT has become a cornerstone of African conservation efforts, driven by the belief that a thriving environment is essential for all life. EWT’s work spans diverse terrains, from grasslands to savannas, and its innovative programs address urgent threats to biodiversity..
ORANGE
National Council of and for Persons with Disabilities
The National Council of and for Persons with Disabilities (NCPD) has championed the rights and empowerment of South Africans with disabilities for over 85 years. Through far-reaching awareness initiatives, policy advocacy, and programs to improve physical, social, and economic accessibility, NCPD fosters a future of equity and opportunity. The organization’s work reshapes communities and strengthens pathways to independence, ensuring that every person can thrive with dignity and inclusion.
GREEN
CleanCitySA
Clean City SA leads a movement for environmental renewal and social impact, championing waste reduction, reuse, and recycling in South Africa’s urban heartlands. Since 2020, this award-winning nonprofit has tackled pollution through hands-on cleanup initiatives while promoting a circular economy model. Their efforts not only restore the natural beauty of communities but also address hunger by converting waste management into sustainable livelihood opportunities, blending ecological and social justice in lasting ways
PURPLE
People Opposing Women Abuse (POWA)
People Opposing Women Abuse (POWA) has stood as a beacon of support and empowerment for South African women facing discrimination and gender-based violence since 1979. Through free counseling, shelter, legal aid, and skills training, POWA offers essential resources for healing and independence. Their advocacy efforts drive policy reform, while public education campaigns spark societal change, creating safer communities and paving the way for women’s rights and dignity both locally and globally.
YELLOW
NSPCA
The NSPCA has been South Africa’s guardian of animal welfare since 1955, tirelessly working to prevent cruelty and promote kindness toward all creatures. Through rescue operations, shelters, and legal advocacy, this nonprofit champions the humane treatment of animals, upholding the protections enshrined in South African law. From domestic pets to wildlife, the NSPCA’s dedication alleviates suffering and nurtures compassion, striving to build a future free from animal cruelty.
BLACK
New Hope
New Hope SA is redefining support for the homeless in South Africa by bridging the gap between life on the streets and stable, independent living. Since 2018, this nonprofit has offered transitional housing, creating a safe space where individuals can rebuild their lives. Through skill-building programs and personal development initiatives, New Hope SA empowers residents to reenter society with dignity, transforming homelessness into a stepping stone toward self-sufficiency and renewed purpose.
BLUE
The Beach Co-Op
The Beach Co-op emerged from a simple yet powerful mission: to safeguard the ocean’s health for future generations. Starting as a volunteer cleanup at Surfers Corner in 2015, it has grown into a nonprofit that rallies communities, businesses, and government to protect South Africa’s coastlines. Through hands-on cleanups and educational initiatives, The Beach Co-op inspires action to preserve beaches and lagoons, championing a future of vibrant, pollution-free ocean ecosystems.
WHITE
Adopt-a-School Foundation
The Adopt-a-School Foundation has been a transformative force in South African education since 2002, focusing on uplifting under-resourced schools. By implementing its Whole School Development model, the Foundation partners with corporates and individuals to enhance learning environments, from infrastructure to academic support and community leadership. With over 660 schools under its adoption model, Adopt-a-School is creating opportunities for South Africa’s youth, fostering capable, empowered citizens ready to shape the future.